Feedback on Channels
You want to describe your channel and how customers will interact with your startup within the channel. There maybe multiple channels.
Feedback on Problem
To describe the problem that advances your startup venture, you need to locate the problem in within the industry or a particular customer segment. From there, you should then name the problem and then move on to describe the consequences of the problem.
It is important that you rely on some kind of research to validate the problem — meaning does the problem exist and why does it exist.
Sample Problem Write-up
Chore Buddy sees children struggling to finish their chores. Chores are tedious and boring. Also, young children have not developed sufficient executive functioning ability to simply complete chores on their own. Chores require children to monitor progress, complete multi-step tasks, and make sound judgements.
Tagline Assessment Questions for 4/2/19
Use the questions below to assess the quality of a tagline message.
- Is the tagline short?
- Is the tagline catchy?
- Does the tagline convey a positive feeling?
- Does the tagline say something unique?
- Is the language upbeat?
- Does the tagline convey a benefit?
- Is the tagline memorable?
- Does the tagline convey features?
Please respond to the comments made about your presentation.
Content Marketing Video
Here is a good example of a content marketing video.
What to watch for in the video
How to present a business model
Here are some guidelines for presenting a business model.
1. Begin with a description of the business. What does the business do?
2. Go to the section of the business model and define the customer (provide details).
3. Define the problem(s) of your customer.
4. Tell how your product or service solves the customers problems. Focus on features.
5. Tell how these features will provide a benefit to the customer. (Value Proposition)
6. Tell why customers will demand the product or service over competitor’s offers?
7. Tell the business will interact with customers? (Channels)
8. Tell about the major costs of the business?
9. Says something about revenues or incomes?
10. Tell what the business pays attention to in order to measure success.
How to calculate team values
Here are list of steps to calculate team value for the project presentation activity:
1.Sum or add up the total for all your columns
2. Add up the totals from all the columns
3. Take the value from step 2 and divide (36 x the number of responses)…this is a percentage
4. Take the number from step 3 and multiple it by $5000
5. Multiple 100 times the number of students who did not take the survey
6. Add step 4 and step 5
Example
50 + 50 + 50 + 50 + 50 + 50 + 50 + 50 + 50
450
36 x 17 = 612
450 / 612 = .73
.73 x 5000 = 3676
28-17 = 11; 11 x 100 = 1,100
3676 + 1100 = $4776