by Patrick Bresnahan | Apr 28, 2020 | Agenda
At this stage of developing your social media campaign, you are now ready to begin creating your advertising materials.
I have created a series of documents to guide you through this process. Click here for the document. This document provides specific instructions for how to complete the activity. In addition, it provide several resources that will help you construct your social media ads. Also, there are rubrics that will help you assess the quality of your works. Finally, there are student samples to give you an idea of what these ads might look like.
Read over the directions and we will meet on Tuesday to discuss the activity.
by Patrick Bresnahan | Apr 21, 2020 | Agenda
Activity One — Analyzing Advertisements
This is another activity designed to help take another look into the construction of advertisements. Completing this activity and the previous activities will help you design your own advertisements. Click here for today’s activity which is due on Thursday.
Remember to submit the link to the activity below. You should make two different post: one for each activity assigned this week.
Activity Two — Designing A Social Media Campaign
This is the second activity for the week. Click here for the document. The purpose of the activity is to guide you through the process of developing a brand and brand messages.
by Patrick Bresnahan | Apr 13, 2020 | Agenda
Activity One — Analyzing Advertisements
Click here to access the the Google Doc for Analyzing Advertisements.
Activity Two — Investigating the Advertisements in an Industry
Click here for start your investigation into how your competition goes about attracting customers.
Then, submit the Google Document by copying and pasting the link to your work in the reply section below this post.
Make sure you share the document so anyone can view.
by Patrick Bresnahan | Apr 7, 2020 | Agenda
Activity One — Introduction to Marketing a Look at Logos
A. Complete the logo game — click here
Activity Two — Advertising Expenses
Examining Advertising Expenses — click here
You will need to make a copy of the Google Document and Answer the questions at the end of the article.
Then, submit the Google Document by copying and pasting the link to your work in the reply section below this post.
Make sure you share the document so anyone can view.
by Patrick Bresnahan | Apr 7, 2020 | Agenda
Yesterday, we discussed how the course would be organized going forward. These decisions were made based on how the State of Illinois e-learning guidelines. To recap, the state has decided to issue grade for 4th quarter. If students do not pass the quarter, they will receive an I (incomplete) and have a semester to make up the work.
To avoid any problems, several changes have been to the course.
1. we are stopping the projects
2. instead we will work on individual activities
3. this month we will focus exclusively on marketing
4. at the end of the month you will have completed several marketing materials
5. each week you will be responsible for completing two activities
6. activities will be post on Monday on the course website
7. you will submit your completed assignments through the course website
8. grades will be based on work completion
9. if work is not completed — parents and student services will be notified
Just Do It … how do you like that tagline
If you have any questions, please send me an email.
